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Book Building System In Nepal | All that you need to know

I want to start by saying that not every company about to issue an IPO can raise funds under the new Book Building System. The book-building system’s primary objective is to provide an incentive for highly profitable companies in Nepal...

Marlboro Man

How Marlboro changed the advertisement industry as we know it!

Initially, Marlboro was considered a “mild as May” Ladies Cigarette. However, In 1955, the image of the Marlboro man was created to advertise the product to the broader public. It worked because, by the time the Marlboro Man went national...

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